Audible Brief: Out West

Entry to the 2021 D&AD New Blood awards, creating design based on briefs submitted by real companies. I took inspiration from 70’s spaghetti westerns and Quentin Tarantino for this branding and advertising for a conceptual historic true crime podcast. The illustrative element of the smoking gun is based on a period accurate Colt Navy Revolver, used by real life outlaws and lawmen such as Doc Holiday, Ned Kelly, and Buffalo Bill Cody. While the bright vintage-inspired color pallet attracts your attention and makes you think of something entertaining and fun, the black shadowy smoke reveals something much darker, hinting at mysteries to be solved.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s